City Exploration

A. Seattle B. San Francisco C. Chicago

Original Criteria:

1. I would need wherever I live to be in close proximity to mountains, the ocean, or a big city. A place that comes to mind that has all of that is Seattle. I need beautiful views, or the beautiful chaos of a big city.

2. I need a place that will not normally get over the high temperature of 90 degrees. I would rather be cold than hot.

3. I would need to be about an hour or two hours out from the airport because I would love to be able to visit family more than once a year, my goal would be to visit once a month because family is important to me.

4. I would need to be in a place that also shows potential, and is moving along with the times. I couldn't be stuck in an outdated environment.

5. I would like a place that has a nightlife in a short drive proximity, but not anything that would interfere with the raising of children eventually.

Cost of Living (according to bestplaces.net)

Seattle 131.98

San Francisco 187.23

Chicago 126.45

Denver 104.88

Average 100

Seattle

1. Seattle is situated on a series of hills in a lowland area on Puget Sound's eastern shore between the Olympic Mountains to the west and the Cascade Mountains to the east.

2.Average Temperatures: January, 40.8° F; August, 66.1° F; annual average, 52.4° F

3.Seattle-Tacoma International Airport (Sea-Tac), the sixteenth busiest commercial airport in the United States

4. Lots of potential in this city.

5. Many attractions are located in the pedestrian-scale downtown area or within easy access by bus and monorail. Tourists can choose from several diversions, including historical sites, internationally acclaimed cultural events, and outdoor activities in the spectacular mountains, forests, and waters surrounding the city.

All this information was found at: http://www.city-data.com/us-cities/The-West/Seattle-Recreation.html

San Francisco

1. Ocean & Big City

2. Moderate Temperature Average Temperatures: January, 52.3° F; August, 62.4° F; annual average, 58.6° F

3. San Francisco International Airport,

4. Population growth, and house growth positive

5. San Francisco contains so many interesting attractions in such a small area that visitors find something unique on almost any street. Most points of interest are within walking distance or a short ride away. The ride itself can be an attraction when taken on one of the city's famous cable cars, the nation's only moving historical landmarks, now restored and servicing a 10-mile route in the heart of the city.

All this information found: http://www.city-data.com/city/San-Francisco-California.html

C. Chicago

1.Lake & Large City

2. Average Temperatures: January, 21.3° F; July, 73.4° F; annual average, 49.8° F

3. O'Hare International Airport, located 17 miles northwest of downtown.

4. One of the top ten cities in the United States.

5. Chicago's night life is huge with shows, concerts, restaurants open until 2 and 3 am. Historical landmarks, beautiful museums. Great for night life and raising a family. On the waterfront, Navy Pier offers more than 50 acres of parks, promenades, gardens, shops, restaurants, and entertainment in a renovated warehouse. On North Orleans Street are the Merchandise Mart, the world's largest wholesale center, and the Chicago Apparel Center.

All this information found at:

http://www.city-data.com/city/Chicago-Illinois.html

Internships

Hallmark

Corporate Internships at Hallmark

http://www.hallmark.com/webapp/wcs/stores/servlet/article|10001|10051|/HallmarkSite/AboutHallmark/HallmarkCareers/CAREERS_COLLEGESTUDENTS_CORPORATE

Three months of real-world experience, not just filing or coffee-fetching. Where you feel like you’re making a real difference and get a sense of pride and ownership in everything you do. In a city with tons to do. That’s paid.

Just submit your resume online.

Disney

Disney College Program

http://www.wdwcollegeprogram.com/sap/its/mimes/zh_wdwcp/students/program_benefits/program_benefits.html

During their tenure on the Disney College Program, participants will have the opportunity to develop transferable skills, including Guest service, problem solving, service recovery, effective communication, teamwork, leadership, attention to detail, time management, personal empowerment, self-confidence, responsibility and cultural sensitivity.

To apply you have to take the online tour, It is also a requirement that all students attend a presentation during the current recruiting season to be eligible for an interview. The application must be filled out first and it is mainly for undergraduate students.

Rocky Mountain PBS

Public Affairs Internship

http://www.rmpbs.org/content/index.cfm/fuseaction/showContent/contentID/273/navID/261

• Work with Executive Producer and Producers/Public Affairs
• Complete tasks assigned by Producer, such as telephone research, writing, and administrative work
• Assist Producer with field and studio production and editing
• Attend preproduction and postproduction sessions
• Work with engineering, photography, graphics and promotion

Send a résumé and letter outlining area of interest, and summary of education and experience to apply.

Possible Jobs

J.P Morgan & CO INC.

Marketing Analytics Sr Manager-090050870

https://jpmchase.taleo.net/careersection/2/jobdetail.ftl

Lazard

Client Servicing

http://www.lazard.com/careers/prof-pos-am-salemark.aspx

Citi Group

Campaign Planning & Forecasting Director-09018876

http://careers.citigroup.com/careers/homepage/homepage.aspx#

Hallmark

Digital Contact Planning & Creative Execution Leader

https://hrdirect.hallmark.com:443/OA_HTML/OA.jsp?akRegionCode=IRC_VIS_VAC_DISPLAY_PAGE&akRegionApplicationId=800&OASF=IRC_VIS_VAC_DISPLAY&OAHP=IRC_EXT_SITE_VISITOR_APPL&transactionid=2017246754&retainAM=N&addBreadCrumb=RP&p_svid=68885&p_spid=2958825&oapc=9&oas=_EmnZxfDPXIds8NEhFgznA..

Vogue

Marketing Director

http://www.condenastcareers.com/home.cfm

I have learned that even though there may not be a lot of security in one particular job, certain careers in marketing show up in almost every job. There would always be some kind of opportunity. I think this is really good to realize now because as I mentioned earlier there aren't a lot of jumping around in different fields but just in different companies. And that is also good in that you learn as you go and you are always learning, but about your field.

Career Exploration

Concentration: Marketing

A. Market Research Analyst B. Marketing Manager C. Public Relations Specialists

A. Market Research Analyst

1. Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors, prices, sales, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.

2. MBA. Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications. Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources. Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming strategies.

3. Projected growth (2006-2016) 14%-20% which is faster than average. In the same time period they are looking for 63,000 additional employees. According to wetfeet.com even higher, 18%-26%.

4. $29.36 hourly, $61,070 annual

1-4 were found at http://online.onetcenter.org/link/summary/19-3021.00#WagesEmployment.

5.

• Insecurity ,Job security can be tenuous, due to the amount of money and work a single client can bring to an agency. B.
• You can spend six months working on a project that just suddenly dies [because the client changes its mind].
• You have to compromise your integrity sometimes.

http://www.wetfeet.com/Careers-and-Industries/Industries/Advertising-and-PR.aspx#lovehate

B. Marketing Manager

1. Determine the demand for products and services offered by a firm and its competitors and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

2. Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems. Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

3. Projected growth (2006-2016) Faster than average (14% to 20%) Projected need (2006-2016) 61,000 additional employees

4. $52.20 hourly, $108,580 annual

5. (1) The time consumption,

(2) Not really any math involved in this one,

(3) I would have to think more of social perceptiveness, which I don't do much of right now.

1-5 http://online.onetcenter.org/link/summary/11-2021.00#Interests

C. Public Relations Specialists

1. Engage in promoting or creating good will for individuals, groups, or organizations by writing or selecting favorable publicity material and releasing it through various communications media. May prepare and arrange displays, and make speeches.

2. The PR industry has been notoriously lacking in terms of training for young professionals. In many agencies, most new employees still suffer through a sink-or-swim, learn-as-you-go period early in their careers. However, many agencies are beginning to recognize the benefits of offering formal training—to orient new employees, to ensure that valuable knowledge is available across the agency, and to help retain valuable staffers.

3. Projected growth (2006-2016) Faster than average (14% to 20%) Projected need (2006-2016) 61,000 additional employees

4. $24.65 hourly, $51,280 annual

5. (1)Once you pick your area—creative, account management, media—it can be difficult to change, unless you want to go back to the entry level. (2) PR has long taken a backseat to advertising in terms of industry revenue and prestige. (3) it’s now harder than ever to manage the release of information with the internet, it could also limit job availability.

1-5 http://online.onetcenter.org/link/summary/27-3031.00#Knowledge

Business Publication #2

#2 - The Economist

http://www.economist.com/business-education/displayStory.cfm?story_id=14437515

The introduction of this article states, "A year after the collapse of Lehman Brothers, a new intake of students begin their first week at business school. Will they be taught to do things differently?". This article introduces the idea that with all that has changed in our economy, when and will course modules be changed? "When professors want to introduce new modules, in response to fast-moving events, they have to go through a lengthy approval process" The articles provided a few examples such as, if a professor taught a money class as they did four years ago they wouldn’t have the same emphasis on the housing market or the inter-connections between the banking and non-banking financial systems, because those markets have changed drastically since. Most schools have made small changes to help with these problems. I think this is so interesting because we live in a society that not only wants information now, we want the latest information possible. Ever since the CIS speaker came to tell us about that concentration I have been seeing more and more of how that last statement is true, and applies to so many topics. I think it is comforting to know that we are getting the best information possible by being educated at a university level. It makes classes more enjoyable and exciting that we are learning what is happening in real life.

#2 - Business Week

http://www.businessweek.com/smallbiz/content/jun2009/sb20090630_237760.htm

This article was really interesting to read today because we just had the guest speaker of Entrepreneurship. This article really outlined the table he showed us in class today, with more attention to the left side.(Employee and Self - employed). The article, about two sisters who started a cake making business, both worked on the employee side, even while there new business was starting up, and then gradually moved into starting their own business and quit their other jobs. I think it would be really good experience to do both. And, as our guest speaker mentioned, to start your own business you have to take risks, and gamble a little and that is exactly what the sisters did. "The sisters say the gamble gave Mary the opportunity to experiment with cakes and decorating techniques that would bring the business acclaim". Their gamble actually benefited them, which usually is the case. Also, even though they are sisters their skills compliment each other, they don't bring the exact same thing to the table, which helps to make the partnerships stronger, and last longer. "Mary is 100 times a better decorator than I am and I knew that if I didn't answer the phones and create a structure for the business, it wasn't going to happen."

Career Fair Assignment

• I visited the Career Fair on Wednesday, September 16. Two of the companies I talked to were Charles Schwab and Ameristar Casino.
• At Charles Schwab I asked if they did internships and the representative said yes, you can start a paid internship at the age of 18. I also told him I was thinking about graduating with a finance concentration, and if I were to have a double concentration, what goes well with a finance degree and he said CIS and Economics. For Ameristar Hotels and Casinos I asked if they had any internship opportunities and the lady told me they didn't but that s something they are looking into the with construction of a new building. I also asked her where finance or marketing could fit into a career with Ameristar, and she told me with the high rollers program.
• It was a little overwhelming with the seniors there, it felt very competitive.
• Next time I would bring more resumes than I did, and also I would look at the list of companies that were coming in the newspaper and do some research on my favorite ones, because then I could ask more questions specific to them.
• I learned from a few recruiters that I could build of my resume with leadership skills during college, and they also told me it was really good how long I have stayed at my current job, because it tells companies you have a sense of loyalty to the company, and shows that you area reliable employee.

Business Publication #1 - BBC

http://news.bbc.co.uk/2/hi/business/8253953.stm

This article informs that Standard Charter Bank will become the main sponsor for the next four years for the Liverpool football club. The article mentions that this is not precedent because another company did the same sponsorship for the Manchester United champions. This act is a means to attract more people to the cause. The reason of this importance is that it is, " Liverpool's largest ever commercial agreement - with media reports suggesting it was worth £80m over four years.($13,268,800)." The British Medical Association called for sports to no longer be sponsored by alcohol, which previously was the case for the Liverpool football club.

Business Publication #1 - Denver Post

http://www.denverpost.com/business/ci_13330042

This article was about the construction of the Embassy Suites Hotel on 14th Street in Denver, Colorado. This article interested me because I have stayed at most of the hotels downtown and I try to go downtown every chance I get, with either family or friends. It was interesting reading this article with a business prospective, rather than a consumer, as far as which types of people each of the hotels on 14th street, market their services to. "Hotels on 17th Street have a better shot at the commercial traveler, but that doesn't mean the ones on 14th aren't going to go after it." The competition aspect interests me because I am looking at a concentration in marketing. All of these hotels get a chance to market to business men and women visiting the convention center, but it would be interesting to look at the other aspects each hotel attempts to attract.